ALL SEMINARS
Houston Quilt Market Registration is Now Open!
Submit your information to attend International Quilt Market Houston, the only trade show dedicated to the quilting and sewing industry, by clicking on the button at the right. As the show is not open to the public, be sure to have your CREDENTIALS ready to upload.
Questions? Enrollment/credentialing process, email enrollment@quilts.comor call 1-877-578-4587. Seminars and events, email Jill Benge, Manager of Education, at jillb@quilts.com.
300. SEMINAR—SMART PHONE PHOTOGRAPHY
Gale Zucker
$19
Saturday
MORNING SEMINAR // 8-9AM
The best camera for your business is the one on you all the time—your Smartphone! Award-winning commercial photographer, Gale Zucker will teach you to get the most out of your phone camera, in this lively and inspiring slide talk. Leave with increased confidence in shooting wonderful images. www.gzucker.com
301. SEMINAR—KAFFE FASSETT—POWER OF PATTERN***
Kaffe Fassett
$19
Saturday
MORNING SEMINAR // 9-10AM
Full title—Seminar—Kaffe Fassett—The Power of the Pattern. In 2022, the Fashion and Textile Museum director in London asked Kaffe Fassett to curate a show celebrating his prolific textile artistry, capturing visions of color, pattern, and texture. The result, entitled “Kaffe Fassett: The Power of the Pattern,” was an immersive, visual experience of over 70 original pieces, chosen by Kaffe, from quiltmakers around the world. From Taiwanese quilter Danny Amazonas' cosmic masterpiece, Levitate, to award-winning Australian appliqué artist, Kim McLean's The Lollipop Trees, the exhibition demonstrated the life-enhancing power of color and pattern in the simplest of creativity to breath-taking artistry. Join Kaffe Fassett and Brandon Mably as they share a retrospective of this exhibition that explores Fassett's world, drawing on original textile artworks from invited international makers. www.kaffefassett.com
302. SEMINAR—INVENTORY MANAGEMENT THRU AI
Rachel Goodlad
$19
Saturday
MORNING SEMINAR // 10-11AM
Full title—Seminar—Mastering Inventory Management—AI-Powered Strategies for Your Quilting Business.
Transform your quilting business' inventory management from a time-consuming task into a streamlined, intelligent process with the power of Artificial Intelligence (AI). This session will dive deep into the world of AI-driven inventory optimization, exploring cutting-edge techniques and tools that will help you stay on top of your game.
From demand forecasting and automated reordering to real-time inventory tracking and analytics, discover how AI can revolutionize the way you manage your quilting supplies. Learn how to leverage AI to minimize stockouts, reduce inventory costs, and make data-driven decisions that will keep your business thriving in the competitive quilting industry. Whether you're a seasoned quilting entrepreneur or just starting out, this session will provide you with the knowledge and inspiration needed to take your inventory management to the next level with AI.
303. SEMINAR—I'M NEW HERE
Becky Jorgensen
$19
Saturday
MORNING SEMINAR // 11AM-NOON
Full title—Seminar—I'm New Here...Don't Walk the Floor Feeling Alone in Ten Acres of Booths.
Is this your first Quilt Market? Not sure what to expect, or how to get the most out of your time? Becky Jorgensen talks about networking 101 and exploring your goals. She will help you build connections that continue beyond Quilt Market.
www.patchworkposse.com
310. SEMINAR—CREATE A BRAND UNIVERSE
Anneliese Johnson
$19
Saturday
AFTERNOON SEMINAR // NOON-1PM
Full title—Seminar—The New Marketing Loop—Create a Brand Universe for Your Customer. Social media is a social hub, news source, teacher, and entertainment center. So how do you and your brand stand out from the noise? Join Anneliese Johnson as she details how your business can shift into the new marketing loop and create a brand universe for your ideal customer.
311. SEMINAR—PUBLISH IT!
Linda J. Hahn
$19
Saturday
AFTERNOON SEMINAR // 1-2PM
Linda Hahn is the author of 14 books, offers more than 25 patterns and has written over 50 magazine articles. She'll discuss proposals, writers’ guidelines, deadlines, proofing, compensation, and publication rights for books, magazines, and patterns. www.froghollowdesigns.com
312. SEMINAR—EFFECTIVE WEBSITES
Josh Sutherland
$19
Saturday
AFTERNOON SEMINAR // 2-3PM
Learn the qualities and characteristics of a good website and how it can help grow your business. www.sewandvacmedia.com
313. SEMINAR—FABRIC MASTERCLASS
Terri Sontra
$38
Saturday
AFTERNOON SEMINAR // 3-5PM
If you sell fabric, this is the place to be! Terri Sontra will cover budgeting for purchases, projecting your needs, inventory control, how to utilize your sales reps to their fullest, how to get rid of stinkers before relegating them to the sales rack, and how to get samples made. Whew... www.purplemoosedesigns.com
314. SEMINAR—CRAFTING IN THE AGE OF AI
Rachel Goodlad
$19
Saturday
AFTERNOON SEMINAR // 4-5PM
Full title—Seminar—Crafting in the Age of AI—Enhancing Customer Experience and Streamlining Operatons.
Embrace the transformative power of Artificial Intelligence (AI) and take your quilting business to new heights! In this comprehensive session, Rachel Goodlad explores how AI can revolutionize two critical aspects of your business—customer experience and operational efficiency.
First, she'll dive into the world of AI-powered customer service. From intelligent chatbots that provide instant, personalized support to AI-driven recommendation engines that suggest the perfect quilting supplies based on customer preferences. Discover how AI can help deliver exceptional, memorable experiences that will keep customers coming back for more. But that's not all! Goodlad also explores how AI can streamline your quilting business operations and boost efficiency. Learn how to leverage AI-driven tools for tasks such as inventory management, order processing, and shipping optimization.
Say goodbye to manual, time-consuming processes and hello to a seamless, intelligent workflow that saves you time and resources. Through real-world examples and practical insights, gain a deep understanding of how AI can be integrated into daily operations and customer interactions. Discover the latest AI technologies and tools that are transforming the quilting industry, and learn how to implement them in your own business.
400. SEMINAR—REPRODUCIBLE PATTERNS GOLDMINE
Teresa Coenen
$19
Sunday
MORNING SEMINAR // 8-9AM
Full title—Seminar—Reproducible Patterns Can Be Your Gold Mine.
Cash in on the benefits of using reproducible patterns to increase your customer base and sales. Pattern prices are steadily increasing, but reproducible patterns can be a bottomless gold mine for you. Teresa Coenen will share strategies for using reproducible patterns to boost sales, boost marketing, and increase customers.
www.stitchintree.com
401. SEMINAR—NUMBERS—MAKE BETTER DECISIONS
Gwen Bortner
$38
Sunday
MORNING SEMINAR // 9-11AM
Full title—Seminar—Using Numbers to Make Better Decisions (Even if You Hate Math). Do you know your numbers or does the idea of accounting send you into hiding? Businesses are based on numbers, but you don’t need a business degree to make sense of your bookkeeping and accounting. In this seminar, discover how to use the numbers from your business to make data-driven decisions that are thoughtful and strategic. From understanding the numbers on your accounting reports, to leveraging key metrics in analyzing trends and forecasting future performance, gain the skills and confidence to use numbers as a powerful tool for growth and success. No more guesswork. Let the numbers be your guide. www.everydayeffectiveness.com
402. SEMINAR—RETREATS WITH A PROFIT
Terri Sontra
$19
Sunday
MORNING SEMINAR // 11AM-NOON
Hosting a retreat is so much fun. Did you know you can earn some money while doing it? Great way to reward your best customers, have a captive audience for demos and classes, or create raving fans. Are you ready to make it happen? www.purplemoosedesigns.com
410. SEMINAR—DESIGN YOUR TEACHING
Carol Wilhoit
$19
Sunday
AFTERNOON SEMINAR // NOON-1PM
Full title—Seminar—Design Your Teaching for Great Results. Thoughtful design of quilting classes can improve teaching outcomes for both students and teachers. This seminar includes Planning, Proposing, Preparing, Practicing, Promoting, Presenting, Positive attitude, im(Proving) and Payment. Many tips for supply lists, contracts, tracking contracts and inquiries about teaching, packing class supplies, and maximizing classroom space will be discussed. www.carolquilts.com
411. SEMINAR—10 TIPS—BETTER PRODUCT PHOTOS
Gale Zucker
$19
Sunday
AFTERNOON SEMINAR // 1-2PM
Full title—Seminar—Ten Tips and Tricks to Level Up Your Product Photos.
Join professional photographer Gale Zucker for an inspiring fast-paced slide presentation filled with actionable ideas for improving your product photography. Whether your business is online or brick and mortar, leave with increased skills and more confidence in creating images that truly capture your products and gain attention!
www.gzucker.com
413. SEMINAR—GOALS FOR SUCCESS
Terri Sontra
$38
Sunday
AFTERNOON SEMINAR // 3-5PM
Full title—Seminar—Goals—Set Yourself Up for Success.
We know that goals are important. How do you create goals that are challenging yet attainable? How do you keep yourself on track? What happens if the goal changes part way through? Learn all this and more. Where can your goals take you?
www.purplemoosedesigns.com
414. SEMINAR—SHORT-FORM VIDEO MADE EASY
Carolina Moore
$19
Sunday
AFTERNOON SEMINAR // 4-5PM
YouTube Shorts, Instagram Reels, and elsewhere—60-second video is trending! Learn how to create engaging short-form video content as you're doing your regular work so it feels less like "yet one more thing" to do. www.carolinamoorepatterns.com
500. SEMINAR—PREPARE TO LAUNCH!
Carolina Moore
$19
Monday
MORNING SEMINAR // 8-9AM
Course, class, pattern, product, or offering...you're ready to share your big thing! What should you plan for? How do you set goals? What are you forgetting? And how do you measure success? Learn all this and more from the mastermind behind half a dozen launches (including the Glow Ruler in 2023!). www.carolinamoorepatterns.com
501. SEMINAR—3 FACTORS DAMAGING BUSINESS
Gwen Bortner
$19
Monday
MORNING SEMINAR // 9-10AM
Full title—Seminar—Three Surprising Factors That are Seriously Damaging Your Retail Business.
Are you doing one of these things? With decades of experience, observation, and coaching, Gwen Bortner has uncovered three factors that seem to be everywhere in the craft retail environment, but actually damage your bottom line. Discover what they are, how to assess their true cost, and what alternatives might serve your retail business more effectively. www.everydayeffectiveness.com
502. SEMINAR—AI TO ELEVATE YOUR SOC. MEDIA
Teresa Coenen
$19
Monday
MORNING SEMINAR // 10-11AM
Full title—Seminar—Using AI to Elevate Your Social Media.
If social media is sucking the life right out of you, consider Artificial Intelligence (AI), the marketing assistant at your fingertips. Teresa Coenen will demonstrate and provide app suggestions for multiple social media applications—text and caption generation, social listening, competitor analysis, and visuals and meme generation. www.stitchintree.com
510. SEMINAR—10 TACTICS MAKE A DIFFERENCE
Gwen Bortner
$19
Monday
AFTERNOON SEMINAR // NOON-1PM
Full title—Seminar—Can't Keep Up? 10 Tactics to Make a Difference in Your Business. Feeling overwhelmed by the demands of running your business? Learn 10 proven tactics to make a tangible difference in your day-to-day work. Leave with a tool kit you can combine and customize to keep you focused, productive, and thriving, no matter what challenges come your way. www.everydayeffectiveness.com