Quilt Market Houston 2019 –
Boot Camp & Seminars

 

THURSDAY, OCTOBER 24

 

9 AM-4 PM

 

boot camp

 

105. BOOT CAMP— RETAIL POWER ACADEMY—A RETAIL-INTENSIVE DAY WITH RICH KIZER & GEORGANNE BENDER     *$139

Rich Kizer & Georganne Bender, KIZER & BENDER Speaking

A competitive economy can either be an excuse to play it safe or a chance to outpace your competition—only you can decide where you want your business to go. Get ready for some crowd control! No theories. No fluff. Just hard hitting, important retail information presented by two of retailing's most influential people. Leave with an action plan to keep you focused and on track, plus strategies, tactics, tips, and techniques you can use the second you return to your business. Devote time to discussing consumer trends you cannot ignore, team building, website importance & impact, creating email campaigns that work, social media marketing, and how to set your sales floor to sell. Let these consumer anthropologists bring you up to speed on the most critical factors at work in the industry today.

 

Plus, each enrollee will receive complimentary copies of KIZER & BENDER's e-books on Visual Merchandising and Store Design, Digital Marketing: Essential Strategies for a Noisy World, Inside Secrets to Online Marketing, and How to Think Like a Brand but Act Like a Retailer, each a $19.95 value.

*$129 + $10 MATERIALS FEE = $139

 

 

FRIDAY, OCTOBER 25

 

 

8-10 AM

200. PATENTS, TRADEMARKS, AND COPYRIGHTS FOR QUILTERS     $25

Heather McFarlane, McFarlane, PLLC

An important topic for everyone! Learn about intellectual property as well as how to identify and protect your ideas and creations and avoid infringing on other’s rights.

 

 

9-10 AM

201. EMAIL AUTOMATIONS—THE POWER OF YOUR EMAIL LIST     *$20

Ebony Love, LoveBug Studios

Your email newsletter list is one of the most powerful tools for marketing your business.

Learn the top five email automations you should be using to generate sales and nurture

your relationship with your contacts. See how to generate a real-world automation

example using MailChimp to set up a welcome sequence for new subscribers.

*$15 + $5 MATERIALS FEE = $20

 

 

6-7 PM

 

210. TRAINING YOUR STAFF TO SELL     $15

Karen Montgomery

Provide the product knowledge and your staff will sell more merchandise! Learn to create and implement a comprehensive training plan and see profits soar.

 

 

SATURDAY, OCTOBER 26

 

8-9 AM

300. IF YOU CAN'T BEAT 'EM, JOIN 'EM! ADD AMAZON TO YOUR REPERTOIRE!     $15

Rachel Goodlad, Velvet Tomato

Amazon is the beast of the e-commerce world that isn't going anywhere anytime soon. Join in to find out how easy it is to become an Amazon seller. Whether you want to add revenue to your bottom line, clear out old products, or start sourcing specifically for Amazon, this is the place to learn it all.

 

301. SAY IT WITH PICTURES—PRODUCT PHOTOGRAPHY ON A BUDGET     *$20

Ebony Love, LoveBug Studios

You don't need expensive cameras and lighting to produce high-quality photos! Learn the tips and tricks for taking great product photos (and cleaning up the not-so-great ones) for your website and email marketing campaigns.

*$15 + $5 MATERIALS FEE = $20

 

 

 

6-7 PM

330. SHOPIFY BASICS FOR ONLINE FABRIC STORES     $15

James Pieper, Sew Much Commerce

Join us to understand the basics of Shopify and how to make it work for an online fabric store. You’ll be glad you did!

 

331. RETREATS THAT ARE FUN & PROFITABLE     $15

Terri Sontra, Purple Moose Designs

Looking for someone to show you the ins-and-outs of a successful retreat? Create enthusiastic, loyal fans who are willing to pay for a retreat experience. See how to treat them well and bring them back for more!

 

 

 

SUNDAY, OCTOBER 27

 

 

8-9 AM

400. eBAY? ETSY? AMAZON? RAKUTEN? POSHMARK? WHAT DOES IT ALL MEAN?     $15

Rachel Goodlad, Velvet Tomato

Third-party selling apps and sites are growing exponentially each year. What does it mean to you? Should you be on any or all of these sites? Come find out what is different about each of these sites and if your merchandise and products would be a good fit for these marketplaces.

 

401. OPEN-TO-BUY BASICS—YOUR PURCHASING BUDGET     *$20

Laurie Harsh, The Fabric Shop Network, Inc.

Learn how to use a simple open-to-buy (OTB) plan that will improve buying, cash flow, and profit; reduce markdowns; and increase inventory turns. Receive an excel OTB worksheet.

*$15 + $5 MATERIALS FEE = $20

 

 

6-7 PM

430. DOES TIME MANAGEMENT SEEM LIKE WITCHCRAFT?     $15

Terri Sontra, Purple Moose Designs

Suffer from can't-get-it-all-done-today-itis? Let's see if we can't create some more hours in your day. No magic potions required. Check it out and you’ll be so glad you did!

 

 

 

7-8 PM

431. START SELLING DIGITAL PATTERNS ON SHOPIFY     $15

James Pieper, Sew Much Commerce

Bring new life to your pattern design business on Shopify. Discover why Shopify is the go-to platform to sell digital patterns. Learn how to get started and develop some great ideas to grow your business.

 

 

 

MONDAY, OCTOBER 28

 

8-9 AM

500. IS YOUR TO-DO LIST GETTING CRAZY? HIRE A VIRTUAL ASSISTANT!     $15

Rachel Goodlad, Velvet Tomato

See how easy it is to hire and maintain a VA staff. You may have never thought about going this route, but have you ever felt like an extra pair of hands on the computer would be helpful? Learn how Rachel has hired multiple VAs over the last five years, what kind of tasks they complete, and what tools she uses to manage the team.

 

501.  HOW TO BECOME A RICHER RETAILER     $15

Cathy Wagner, RETAILMavens

How long have you been trying to increase sales and get people to come to your store? There is a science to moving out the most product and putting more cash in your pocket. If you are guessing, you're losing money. Hear what you can do to massively shift your mindset AND put some proven strategies to work in your business immediately. The results will speak for themselves!